Colorado Laws on Uploading Youtube Videos and Disclosures Reauired
Type of business organization | Public visitor |
---|---|
Type of site | Video hosting service, Software-as-a-service |
Available in | English language, Spanish, German, French, Japanese, Portuguese, Korean |
Traded as |
|
Founded | November 2004 (2004-11) |
Headquarters | New York City United States |
Expanse served | Worldwide |
Founder(due south) |
|
Key people | Anjali Sud (CEO) |
Products |
|
Acquirement | 199.4 Million (2020)[i] |
Employees | 800+ (2021) |
Subsidiaries |
|
URL | www |
Advertizing | No |
Registration | Optional |
Users | 200 one thousand thousand[two] |
Launched | November 2004 (2004-11) [3] |
Current status | Active |
Vimeo, Inc. ([iv]) is an American video hosting, sharing, and services platform provider headquartered in New York Metropolis. Vimeo focuses on the delivery of high-definition video across a range of devices. Vimeo'due south business organisation model is through software as a service (SaaS). They derive revenue by providing subscription plans for businesses and video content producers. Vimeo provides its subscribers with tools for video creation, editing, and broadcasting, enterprise software solutions, likewise as the means for video professionals to connect with clients and other professionals. As of 2021, the site has 200 one thousand thousand users, with around i.6 million subscribers to its services.
The site was initially congenital past Jake Lodwick and Zach Klein in 2004 as a spin-off of CollegeHumor to share humour videos among colleagues, though put to the side to support the growing popularity of CollegeHumor. IAC caused CollegeHumor and Vimeo in 2006, and later on Google had acquired YouTube for over US$one.65 billion, IAC directed more than effort into Vimeo to compete confronting YouTube, focusing on providing curated content and high-definition video to distinguish itself from other video sharing sites. Lodwick and Klein eventually left by 2009, and IAC implemented a more corporate-focused structure to build out Vimeo's services, with current CEO Anjali Sud having been in place since July 2017. IAC spun off Vimeo as a standalone public company in May 2021.
History [edit]
Initial growth from CollegeHumor (2004–2009) [edit]
Vimeo was founded in November 2004 past Connected Ventures, the parent company of the humor-based website CollegeHumor, as a side project of web developers Jake Lodwick and Zach Klein to share and tag short videos with their friends.[5] The thought for a video-sharing site was inspired after CollegeHumor received a big number of views from a posted video prune of the October 2004 Saturday Dark Live show that included Ashlee Simpson'south infamous lip-syncing incident.[vi] The name Vimeo was created by Lodwick as a play on the words video and me.[half-dozen] Every bit CollegeHumor was cartoon in audiences, Vimeo was put to the side while Lodwick and Klein focused on supporting the main CollegeHumor site. Vimeo's user base grew merely past a pocket-size amount during the next few years principally by give-and-take-of-mouth.[5]
IAC, endemic by Barry Diller, acquired a majority ownership of Connected Ventures in Baronial 2006, every bit they were drawn by the success of CollegeHumor which was bringing around 6 million visitors a month at the time.[7] In reviewing the assets of Continued Ventures, IAC discovered the Vimeo property; this came at the aforementioned time that Google had purchased YouTube for U.s.a.$1.65 billion in October 2006.[5] [8] By the starting time of 2007, IAC had directed Lodwick, Klein, and Andrew Pile to work on Vimeo full fourth dimension and expand its capabilities.[5] To differentiate themselves from YouTube and other video sharing sites that had appeared since Google'due south purchase, Vimeo was focused on the content creator with better upload tools, and better curation of content on the site rather than on popularity.[v] By October 2007, Vimeo was the start video sharing site to offer high-definition content to users via Wink-based high-definition video playback.[5] [nine] While IAC'southward acquisition of Connected Ventures helped to target Vimeo's direction, the corporate nature of IAC created problems with many of the original staff of CollegeHumor and Vimeo.[half-dozen] Lodwick was planning to get out the company about the end of 2007, as he said that IAC's incorporation of business processes hampered their inventiveness, but was fired a few weeks earlier that point.[x] Klein left in early on 2008.[eleven]
Developing high-definition content delivery (2009–2017) [edit]
Vimeo began rolling out a major redesign of its site in 2009 aimed to put the user's focus on the video, which ultimately was completed past Jan 2012. The new version was aimed to feature the video playback equally the fundamental focus of the design, contrasting with the numerous user interface elements that YouTube had inside its layout at the time.[12] From 2008 to 2014, Vimeo had blocked the hosting of video game-related videos equally they typically were longer than their normal content and took much of the site'due south resources. Vimeo did permit machinima videos with a narrative structure. The ban was lifted by October 2014.[13] [14]
In December 2014, Vimeo introduced 4K support, though information technology would only allow downloading due to the depression market penetration of 4K displays at the time.[15] Streaming of 4K content launched the following year, forth with adaptive bitrate streaming back up.[xvi] In March 2017, Vimeo introduced 360-degree video support, including support for virtual reality platforms and smartphones, stereoscopic video, and an online video series providing guidance on filming and producing 360-degree videos.[17]
Support for High-dynamic-range video upwards to 8k was added in 2017,[18] and AV1 encoding in June 2019.[19]
Transition to a software provider (2016–2019) [edit]
Vimeo acquired VHX, a platform for premium over-the-top subscription video channels, in May 2016, subsequently offer this as a service to its sites customers.[20] Vimeo acquired the existing service Livestream in September 2017 to bolster its associated staff and engineering, somewhen integrated its streaming applied science as Vimeo Live, another service offering for its service subscribers equally Vimeo OTT.[21]
Effectually 2016, Vimeo had expressed its intentions to enter into the subscription video-on-demand market with its own original programming, with the intent of spending "tens of millions" on content to populate the service as to compete with services similar Netflix. Co-ordinate to IAC CEO Joey Levin, some of the original programming would take been from content creators already on Vimeo, paid for their material to exist used on the service, thus reducing their ain costs in producing content in comparison to Netflix.[22] Still, past June 2017, Vimeo had scrapped this plan, recognizing that not only that they were far behind Netflix and others in this area but that they also had mostly had far fewer potential viewers and that their ultimate goal, converting those viewers into customers of the site, would exist hard.[23] CEO Anjali Sud likewise said they knew they did non accept the fiscal resources to compete with Netflix in terms of creating original content.[24]
On this move, Vimeo decided to focus more heavily on supporting its content creators and customers,[25] transitioning itself away from being simply a content-hosting or video-sharing website and motion into the software as a service model.[26] According to Sud, Vimeo saw that the demand for online video services had shifted away from Hollywood productions and media producers and was gaining more traction by large businesses, and merely every bit Vimeo had originally drawn attention from indie filmmakers at its showtime, they saw an opportunity to help with smaller businesses needed video sharing capabilities but lacking the resource to develop those internally.[25] The visitor introduced a number of tiers and services aimed for business use atop their existing services. Vimeo no longer considered itself a competitor to YouTube or other video-sharing sites, and instead chosen itself "the Switzerland for creators", according to Sud. Creators were allowed to copy and share their videos to whatever other video-sharing site as long equally they continued to utilise Vimeo's video editing tools for preparing their creations.[27] In early 2017, Vimeo released collaborative review tools for its users, assuasive them to privately share to other users to get feedback tied to individual frames of the video, thus keeping the video creation workflow entirely within the Vimeo service.[28]
Vimeo acquired Magisto, an artificial intelligence (AI)-backed video creation service with over 100 million users, in April 2019. While the bargain's terms were non disclosed, the buy was reportedly valued at $200 meg.[29] Through the conquering, Magisto'due south staff were brought into Vimeo, and their existing userbase gained admission to Vimeo's toolset. For Vimeo, they saw Magisto'south technology helpful for smaller businesses that may not accept the funds or skills to product professional videos and could be aided by Magisto's technology.[30] [27] By Feb 2020, Vimeo launched Vimeo Create, the integration of Magisto's tools into the Vimeo platform to let its users piece of cake create videos guided by AI agents from stock video footage offered by Vimeo and the users' own sources.[31]
Transition to a standalone public visitor (2020–present) [edit]
In Nov 2020, spurred by growth in Vimeo'due south services due to the COVID-19 pandemic, IAC raised U.s.a.$150 million for Vimeo in anticipation of spinning off the subsidiary equally its own visitor,[ii] giving Vimeo a US$2.75 billion valuation. IAC formally announced plans to spin off Vimeo as a public-owned company in December 2020, with the process expected to shut past the second quarter of 2021. Vimeo would go the 11th company spun-out from IAC following this.[32] [33]
Some other round of investment in Jan 2021 brought an additional US$300 million, raising its full valuation to an estimated US$5 billion.[34] Vimeo's shareholders agreed to going public on May 14, 2021.[35] The company was fully spun out as its own entity on May 25, 2021, and started trading on Nasdaq under the ticker symbol VMEO.[36]
In March 2022, Vimeo appear that it would brainstorm limiting bandwidth to all users to ii terabytes per calendar month, a rate they estimate would bear on just 1% of all its users. Just prior to this alter, users of Vimeo had reported they had been approached to purchase higher tier accounts, only Vimeo apologized for this arroyo, and felt it was improve to set the flat bandwidth rate. Going over this rate would not affect any videos the user had on the service, and they would work with users to offer tiered options or to help transition off Vimeo to other services if that was their choice.[37]
Corporate diplomacy [edit]
Leadership [edit]
Afterwards the departures of Lodwick and Klein, IAC brought in a more corporate structure to the visitor. Past January 2009, Dae Mellencamp joined IAC as general manager of Vimeo.[38] She served every bit CEO until March nineteen, 2012, when Kerry Trainor joined Vimeo as CEO.[39]
Around 2016, several loftier-level executives announced their departure from Vimeo, including Trainor. IAC's CEO Joey Levin was named as interim CEO for Vimeo during its search for a new CEO.[40] After a yr-long search, IAC promoted then general manager Anjali Sud as the CEO.[25] [41]
Product offerings and revenue structure [edit]
In dissimilarity with other video-sharing sites, Vimeo does non use any advertisement either on its pages or embedded in videos.[42] [5] Instead, Vimeo sells its services and products to content creators for acquirement as a software as a service (SaaS) model.[43] The site offers a free tier of services, limiting uploads to 500 megabytes a week and with a cap on total data, while paid subscriber tiers, get-go introduced in 2008,[44] give the user higher weekly upload allowances and greater storage capacity.[5]
Starting effectually 2016, Vimeo has also shifted towards supporting businesses through its offerings. In September 2016 information technology introduced a Business tier programme to allow for intra-business concern collaboration besides as for businesses to host informational videos for their customers.[45] With the conquering of Livestream in 2017, Vimeo added another tier for Premium subscribers, offering unlimited uploads and streaming events through Vimeo Alive.[21] Vimeo launched Vimeo Enterprise, a set of tools designed for large organizations that permit users to manage and share live and on-demand video across workspaces, in Baronial 2019.[46] Vimeo established partnerships with Mailchimp, HubSpot, and Constant Contact marketing platforms to allow their clients to hands integrate Vimeo videos into mail service and other promotional campaigns.[47] Vimeo besides partnered with TikTok to give TikTok commercial users access to Vimeo's editing tools for video content.[48]
In addition to subscriptions, Vimeo has other revenue streams through additional services to its customers. Creators could sell access to individual videos since 2013, and later could offer subscription-based admission in 2015, with Vimeo taking a x% cut of the sales.[49] Vimeo has offered a video on demand service since 2015, allowing its partners to sell Vimeo videos through their websites to their customers.[fifty] Via its VHX acquisition, Vimeo offers an over-the-top media service (OTT), Vimeo OTT, which Vimeo subscribers can use to create custom mobile apps to provide on-demand video to the app's subscribers, with Vimeo treatment the subscriptions, billing, and content delivery.[24] [51] In 2018, the site launched Vimeo Stock to let content creators to offer videos as stock footage to exist used by others.[52] [53] Vimeo Create was introduced in 2020 to allow users to create videos with the help of bogus intelligence.[31]
To farther promote Vimeo as a habitation for professional person video support, Vimeo opened a "For Hire" job marketplace in September 2019, assuasive companies seeking professional video services to freely post chore requests for the site's users to browse and answer to.[54] Vimeo Record was launched in October 2020 to allow businesses to use recorded video messaging within their visitor or with their clients to help in communications.[55]
Customer size [edit]
By December 2013, Vimeo had attracted more 100 million unique visitors per month, and more than 22 million registered users.[56] At this time, fifteen per centum of Vimeo'due south traffic came from mobile devices.[57] As of February 2013, Vimeo accounted for 0.xi% of all Internet bandwidth, post-obit far backside its larger competitors, video sharing sites YouTube and Facebook.[58] The community of Vimeo includes indie filmmakers and their fans.[59] The Vimeo community has adopted the proper noun "Vimeans," which references active members of the Vimeo community who engage with other users on a regular basis.[60]
In 2019, enterprise customers were Vimeo's fastest-growing segment in terms of acquirement according to Glenn Schiffman, IAC'due south Chief Financial Officer.[46] [61] [42] CTO Mark Kornfilt said they had near 1 meg subscribers as of April 2019, making upwardly a majority of the firm'south U.s.$160 million almanac revenue.[62] This had grown to over 1.2 million by March 2020,[63] and over US$200 million in almanac revenue,[64] The site had too obtained 175 one thousand thousand registered users by Apr 2020.[64] and over 200 million by November 2020 attributed to increased use of Vimeo due to the COVID-nineteen pandemic.[two] [33]
Prior to going public, the company had about ane.6 meg paying subscribers.[35]
Events [edit]
Vimeo launched its Vimeo Festival and Awards program in 2010, and held subsequent events every 18 months. The Festival allows video creators to submit their films for a modest fee for consideration beyond multiple categories. Typically more than 5,000 videos are submitted, and these are narrowed to a field of ane,000 for select judge-panel to vote for winners across multiple categories. This culminates with a alive awards presentation showing thewinning films in each category. Each category winner carries a cash prize and an overall best-in-bear witness prize. Vimeo had established the Festival and Awards to help give video and filmmakers an opportunity to highlight their work on Vimeo's pages and gain potential work from clients.[65] [66] [67]
In 2008, Vimeo launched its Staff Picks, highlighting videos in a special aqueduct equally picked by the company's employees as some of the best work by its users.[68] This feature was expanded in 2016 to give special laurels to videos that the staff felt were "Best of the Month" and "All-time of the Year", too as calculation Staff Choice Premiere for newly added videos to the Staff Picks channel.[69] In 2020, Vimeo invited previous Staff Picks recipients to create videos about their favorite small business concern owners and the impact of the COVID-19 pandemic as part of its Stories in Place programme.[lxx]
Impacts in other countries [edit]
As of March 2021, Vimeo remains blocked in China.[71]
Starting May four, 2012, the site was blocked in India by some ISPs under orders from the Department of Telecommunication, without whatsoever stated reasons.[72] [73] Vimeo was blocked in Republic of india in December 2014, due to fears that the website was spreading ISIS propaganda through some of its user-made videos.[74] Withal, on December 31, the site was unblocked in India.[75]
On Jan nine, 2014, Vimeo is blocked in Turkey without clear reasons.[76]
In May 2014, Tifatul Sembiring, Indonesia's and then-Communications Minister, said on his personal Twitter account that video sharing site Vimeo would be banned. Citing Indonesia'southward anti-pornography constabulary, passed in 2008, the minister said the site included displays of "nudity or nudity-similar features".[77]
Legal cases [edit]
In January 2019, the Commercial Court of Rome adamant that Vimeo's video-hosting platform played an "active part" in copyright infringement and the posting of Italian television set programs endemic past media conglomerate Mediaset. After Vimeo declined to remove over ii,000 copyrighted videos at the asking of Mediaset, the company was forced to pay $nine,700,000 in penalties.[78] [79] [80]
In 2009, Capitol Records/EMI sued Vimeo for copyright infringement based on user-uploaded videos, which Vimeo defended on the footing of the Digital Millennium Copyright Deed (DMCA) safe harbor provisions under 17 U.S.C. § 512. Two rulings at the Southern District of New York in 2013 ruled primarily in favor of Vimeo, and the Second Excursion issued a Vimeo-favorable ruling in 2016.[81] Back at the district court, Vimeo won another favorable ruling in May 2021.[82]
In June 2019, California pastor James Domen, founder of the "ex-gay" ministry Church United, sued Vimeo after the website, in 2018, removed 89 of his videos for violating its content guidelines. The videos expressed opposition to homosexuality and advocated so-chosen "conversion therapy".[83] [84] A federal court dismissed Domen's suit in 2020,[84] [85] and the Second Circuit Court of Appeals affirmed the dismissal in 2021.[86]
After its acquisition of Magisto, Vimeo was sued by the land of Illinois in September 2019 for violations of the land'south Biometric Information Privacy Act (BIPA). The form-action suit alleged that Vimeo, via Magisto's software, had automatically scanned and tracked specific individuals in the videos uploaded through the service, identifying their gender, age, and race, without prior consent equally required past BIPA.[87] Vimeo asserted that the engineering just used auto learning to identify areas in videos that equated to human faces, and that "Determining whether an surface area represents a man face or a volleyball does non equate to 'facial recognition'."[88] Vimeo also affirmed that they, via Magisto, "neither collects nor retains any facial information capable of recognizing an private".[88] Currently, the example remains awaiting in federal district court afterward Vimeo lost a bid to effort to settle the conform.[89]
See also [edit]
- Comparison of video hosting services
References [edit]
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- ^ a b Rhuaridh Marr, James Domen said Vimeo discriminated against him when information technology deleted his conversion therapy videos. A federal courtroom disagreed., Metro Weekly (January 17, 2020).
- ^ Domen v. Vimeo, Inc. (Southward.D.North.Y. January. xiv, 2020).
- ^ Domen 5. Vimeo, Inc. (2d Cir. March 11, 2021).
- ^ Goodin, Dan (September 26, 2019). "Vimeo collected detailed facial scans without consent, lawsuit alleges". Ars Technica . Retrieved June 10, 2020.
- ^ a b Osbourne, Charlie (September 27, 2019). "Vimeo embroiled in biometric 'confront map' lawsuit over user privacy, consent". ZDNet . Retrieved June 10, 2020.
- ^ "Vimeo Loses Bid to Arbitrate Illinois Biometric Privacy Claims". Bloomberg News. June 2, 2020. Retrieved June 10, 2020.
External links [edit]
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Source: https://en.wikipedia.org/wiki/Vimeo
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